HomeData & analysisMeasurement Audit
Measurement Audit
£2,500 · delivered within 15 working days of access. Every source checked. One prioritised fix list. Yours to keep, whoever fixes it.
Sound familiar?
GA4 says one thing, Shopify another.
Ad platforms all claim the same sale. You're about to spend more and don't trust the baseline.
Bad measurement is expensive: undercounted leads, overstated cost per lead, budget in the wrong places. We find the gaps, show you what they're costing, and put the data you already hold to work.
What's checked
Our 84-point audit
- Tracking and tagging
- Consent mode
- Event architecture
- Ecommerce parameters
- Attribution settings
- Data retention and user access
- Cross-source revenue reconciliation
What you get
No retainer required.
Action it in-house, hand it to another agency, or bring it to us.
- The full 84-point measurement audit across GA4, tags, ad platforms and CRM
- Every finding in business terms: what it does to your numbers and your decisions, not a config checklist
- One key question answered from your existing data, picked from our menu
- At least one prioritised recommendation, with the expected impact on leads, revenue or efficiency quantified
- Delivered in 15 working days from access
The question works the same way as the quarterly deep dive on our retainer. Fix what you measure, and the questions you can ask get better every quarter.
£2,500 ex VAT, fixed
What we need from you:
- GA4: Editor access to the property
- Google Tag Manager: Read access to the container (or the site source if tags are hard-coded)
- Ad platforms (Google Ads, Meta, others you run): read-only access
- CRM: a read-only user, or an export of leads and closed revenue for the audit period
- Ecommerce platform: a staff account with order reports, where applicable
- Your plan or targets for the year, so the baseline has something to measure against
FAQs
Asked and answered
Free GA4 audits exist. Why pay?
Free automated audits scan a configuration checklist in seconds — useful, and we run those checks too. What they can't do is reconcile revenue across GA4, your platform and your bank, judge whether your event design matches your business, or tell you which of forty flags actually costs you money. That's the £2,500.
Do I need the Measurement Audit before the monthly analytics service?
No. It helps - it sets your baseline and usually picks the first quarterly deep dive for you - but the monthly service stands entirely on its own. The audit is a product, not a toll.
Talk to us about your measurement
Thanks - we'll be in touch.
Your message is on its way. We reply to every enquiry personally, usually within one working day.
Find us
believe.digital, 94 Whiteladies Road, Clifton, Bristol BS8 2QXCall us free on 0800 008 6566· getresults@believe.digital